proudly presents the revolutionary book by


Dr Joe Williams


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Questions and Answers

PURCHASING: How do we buy the book?

You can order the book from this website or it is available at Dr Joe's clinic in Mt Wellington.

PURCHASING: How much is the book?

The book is $42 + delivery/postage (NZD) 

PURCHASING: How can I pay for my purchase?

You can pay by a) credit card or b) account 2 account bank transfer. When payment is received the book will be shipped.

DELIVERY: How much is delivery within New Zealand?

$8.00 (NZD) - no signature required
$12.00 (NZD) - signature required

DELIVERY: What delivery address do I use?

NZ orders are sent by Courier Post so you need to provide your PHYSICAL address.

Overseas orders are sent by International Post so you need to provide your POSTAL address. 

DELIVERY: How long will my book take to arrive if I live in New Zealand?

For local and same island delivery estimated delivery time is 1-2 working days.

Deliveries between the North and South Island take 2-3 working days.  

Please note that delivering to rural addresses can add between 1-3 days to the standard targeted delivery times.

NZ orders are sent by Courier Post. 

DELIVERY: How long will my book take to arrive if I live overseas?

All orders outside of New Zealand are estimated to take between 8 - 10 working days, but this may take longer depending on your country's postal service. 

Overseas orders are sent by International Post. 

DELIVERY: Who do I contact if my book does not show up?

If your book is not delivered within 30 days call +64 9 306 0530 or email

SEEING DR JOE: How do we make an appointment to see Dr Joe?

Dr Joe's clinic is based in Mt Wellington, Auckland.

To make an appointment you can call Mt Wellington Integrated Family Health Centre on 09 276 8640. 

SEEING DR JOE: What if we can’t come to see Dr Joe?

You can buy his book on this website. This covers his whole treatment plan including foods to avoid, recommended soaps and the formula for Dr Joe's eczema cream. 

You can follow the treatment package explained in the book at home. To get Dr Joe's eczema cream you will need to visit your own Dr for a prescription, which is explained on page 142 of Dr Joe's book.  

CREAM: Where can I buy the cream from? Can the cream be made up at the pharmacy or do I have to go to my Doctor for a prescription?

The cream is a mixture of a topical steroid and anti-fungus cream that Dr Joe prescribes and mixes himself.

If you can't come to see Dr Joe in Auckland, the formula/recipe is explained on Page 142 of the book.

You will need to take your book to your Doctor and ask them to prescribe the cream for you. 

This is a prescription cream that can't be purchased over the counter, and your Dr will  prescribe you the strength needed depending on your case of eczema. 

Please also remember that Dr Joe's eczema treatment is a total package which includes food avoidance, moisturisers, soaps, shampoos and the creams.  

CREAM: Why can’t I just buy the cream?

The cream that Dr Joe references throughout the book cannot be purchased over the counter. If you are unable to see Dr Joe in person, you will need to take your copy of the book to your own GP and ask them to prescribe the cream for you. Instructions are on page 142.

Also, please remember that on its own, the cream will not cure your eczema. It is part of Dr Joe's total eczema treatment care package, which includes food avoidance, moisturisers, soaps, shampoos, the Beta/Clomazol anti-fungal and topical steroid cream mixture, and medication for anti-allergy and anti-itch.  

CREAM: I can't find Dr Joe's creams in Australia - is there another cream?

The other name for Beta cream is Betamethasone valerate and Clomazol is Clotrimazole. You could however ask the chemist or your doctor for Hydrozole, which is the same cream as the first one described on page 143 of the book. Hydrozole is made & marketed in Australia not New Zealand.

CREAM: Can the cream and antihistamines be used while pregnant?

Only the creams can be used while pregnant, do not use the antihistamines.

CREAM: Our daughter has been prescribed hydrocortisone cream but it seems to make her itch more. Can we change the steroid in it?

You could use the Beta/Clomazol mixed cream on page 142 in the book.

CREAM: My GP has reservations on prescribing the Beta cream mixture as Beta cream is very potent

You could ask your doctor to prescribe the second cream on page 143 of the book containing Hydrocortisone and Clomazol.  This would be more suitable for a baby.

CREAM: Dr Joe recommends topical steroids but they are definitely not recommended by most paediatricians. Are Dr Joe’s dosages safe for kids?

On page 159 a colleague of Dr Joe's is quoted: "There appears to be a reluctance to accept the obvious fact that outcomes of current treatment programmes are poor."

Steroid phobia is prevalent among a number of caregivers and health professionals. Common advice given by most doctors is to apply topical steroids sparingly. Recent studies have shown that using topical steroids sparingly is a major reason for failure in steroid use. Better results are seen when using enough of the steroid rather than using it sparingly.

Page 142 of the book explains the Beta / Clomazol cream - the mixed cream reduces the potency of Beta cream which lessens the likelihood of steroid side effects. Since 1999, prescribing the mixed cream, Dr Joe has not encountered any side effects on any patients. Mothers, caregivers and patients have all been advised to apply ample cream rather than using it sparingly on the affected areas only, and during flare ups only.  

CREAM: My two year old daughter is using the Hydrocortisone and Clomazol cream which has helped a lot but her eczema has not fully disappeared. Is it alright to try the beta cream? Or is there a lower dosage for the beta cream?

Hydrocortisone/ Clomazol cream is preferable for a 2 year old with 100g of each mixed thoroughly in a pot. You should apply enough of the cream and not sparingly.  Please also remember that Dr Joe's eczema treatment is a total package which includes food avoidance, moisturisers, soaps, shampoos and the creams.  

MOISTURISER: Which Aveeno cream do I use? There are two different blue Aveeno creams.

People have told Dr Joe they prefer Aveeno with extra colloidal oats.

MOISTURISER & SOAP: What Cetaphil body wash and moisturiser should I be using?

Cetaphil Restoraderm body wash and Cetaphil Restoraderm body moisturiser are the best options as they contain a protein filagren which prevents drying of the skin. Cetaphil cream is preferable to lotion. See other products he recommends on pages 134-136.

MOISTURISER & SOAP: I have noticed that the Aveeno Baby packaging has changed i.e. the language is foreign and also the product itself is thinner. My boy's skin has gotten worse so is it ok to use the Aveeno that's not for babies?

There may be fake products on the market and it sounds like this could be one of them. You should only purchase trademarked Johnson & Johnson Aveeno products that are manufactured in Australia & NZ. 

SHAMPOO: I can't find Simple shampoo?

You can use Aveeno shampoo if you can not find Simple shampoo. 

MEDICATION: Can a 2 year old take the antihistamine? And if so what one?

Yes your child can take Loratadine 2mls twice daily along with applying the first cream on page 143 of the book. 

MEDICATION: My GP is having difficulty in getting an antihistamine that is suitable & safe for my 3 month old daughter?

Dr Joe has found Loratadine (page 110) to be the best antihistamine for a 3 month old child at a dosage of 0.3mls twice daily and increase by 0.1ml per month of age.  Give it only when there is the itch.

TREATMENT: How does Dr Joe’s total care plan treatment differ from what other doctors offer?

On Page 8 of the book, a paediatrician is quoted: "Eczema is one of the most poorly understood and mismanaged conditions in infants and children in both primary and secondary care. Despite universally poor outcomes to current treatment, we continue to prescribe the same medications time after time at great cost to families and the national budget. There are no clear evidence-based guidelines to the treatment of eczema that I am aware of."

On page 159 a colleague of Dr Joe's is quoted: "There appears to be a reluctance to accept the obvious fact that outcomes of current treatment programmes are poor."

Dr Joe wrote this book at a time where there is a huge void in our knowledge of Eczema and where there is no effective 'cure' for sufferers. He calls for collaborative and cooperative efforts from the health professions to help the millions of eczema sufferers.

His book explains and addresses the 6 known causes of eczema (chapter 3). Topical steroids and moisturisers alone don't target all these causes and almost always result in failed therapy, with no sustained relief. The Eczema-Care Therapy described in chapter 7 is a total holistic management package with treatment directed at all the 6 causes of eczema, and that is why the results overwhelmingly show that patients have benefitted from this therapy and are no longer using any form of treatment.

TREATMENT: After eliminating the suggested food and substances, are ezcema suffers still using topical steroids and moisturisers to control their eczema?

Many thousands of patients have reported that they no longer have eczema and they have gained complete remission or cure therefore no longer use any form of treatment. 

FOOD: Does the book give you the list of foods to avoid?

Yes the book includes a list of over 35 foods to avoid.

FOOD: What is meant by salted potato chips in the food avoidance section?

Salted potato chips are any salty chips of any kind in packets. If you are not from New Zealand you may know potato chips as crisps. This does not include fries / hot chips. Fries have not given flare ups except when eaten with tomato sauce. 

FOOD: Why potato chips? If it's because of salt and additives and preservatives should I also look carefully at rice crackers?

Several pre-packaged foods with high salt content and preservatives are included on the list including salty noodles and salty potato chips so it is probably a good idea to avoid rice crackers as well.

FOOD: Dr Joe lists soy sauce on the food avoidance list but he says soy milk can be used as a milk substitute. Should we avoid all soy products including milk, or just soy sauce?

Soy sauce can sometimes be high in salt which may be the cause of the allergy for some people (salty noodles and salty chips are also on the list).

In terms of soy milk, there are several milk substitutes available including soy, almond, rice and oat milk. Some people have reported an allergy to soy milk and almond milk while no one has reported an allergy to rice milk or oat milk before so these are safer choices if there is a soy allergy. The only way to identify soy or almond as an allergy is to follow the food avoidance method explained in the book. 

FOOD: What can I use as a milk substitute?

There are several milk substitutes available.  Some are soy milk, almond milk, rice milk and oat milk.  Some people have reported allergy to soy milk and almond milk.  Dr Joe has not seen anyone with allergy to rice milk or oat milk, although very few people have said they have tried oat milk.

FOOD: What infant formula substitutes can I use?

The milk formulas that have shown to have little allergy reaction or intolerance include:

  • S26 Gold, S26, SMA 
  • Novalac 
  • Nan 
  • Nurture

For cow's milk allergy when the above formulas cause a reaction these prescription only formulas may be more suitable

  • Pepti-Junior - contains hydrolysed protein that is easier to digest 
  • Neocate - contains hydrolysed protein that is easier to digest
  • Elecare - amino acid-based formula for infants who cannot tolerate intact or hydrolysed protein

FOOD: Are coconut milk, coconut water and coconut oil considered foods to avoid?

Some eczema patients react to coconut and others don't.  The only way to find out is to try each, one by one.

BOOK CONTENT: Does the book cover psoriasis?

No - the book is only about eczema not psoriasis which is a different skin disease. 

GENERAL: I want to give Dr Joe some feedback on my eczema results, how do I contact him?

Any feedback you wish to share can be sent by private message on our Facebook page or you can email and it will be forwarded on to Dr Joe. 

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